Tuesday, December 6, 2011

Every Nook and Cranny


Everyday the population of America is bombarded with all different types of advertising; if that may come from billboards, movie theaters, television and most commonly on the Internet. America itself has made it nearly impossible for one to get away from such advertising. The commercialized culture is increasing in a drastic manner, but is it helping to better our community or hurt it. In Gary Ruskin and Juliet Schor writing “Every Nook and Cranny: The Dangerous Spread of Commercialized Culture” they argue the fact that advertising is hurting America as a whole. These writers develop a well organized argument within there article and make sure to include statistical data as well as their thoughts on the problem to support their claims. The authors also try to appeal to pathos by using children within their essay “…Diseases affecting people in the United States, and especially children..” the authors continue this quote into talking about child obesity and the notion that advertising certain products make children think less of themselves leading them into a state of depression. This appeals to the emotions of the adult readers to persuade them into thinking that certain types of advertising may lead into their child being injured.
         I personally agree with the authors on their stand on this issue. Many companies that are in charge of selling harmful products try to find ways in which their product could be sold in a positive manner. For example, for many alcohol advertisings they have a celebrity on the commercial to help promote that alcohol is cool and does not injure the body in a negative manner. While older people may know the consequences of abusing alcohol many high school students will not see those facts within the commercial that they are watching and will end up abusing alcohol and may end up injured.

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